Nita Ambani’s Vision Comes to Life with Swadesh Store Launch in Hyderabad
Hyderabad(Nov, 8) : Reliance Retail’s Swadesh initiative has marked a significant milestone with the opening of its first standalone store in Hyderabad. On November 8, 2023, Nita Ambani, the Founder and Chairperson of Reliance Foundation, presided over the inauguration, emphasizing the profound impact of Indian arts and crafts. Swadesh is a testament to Reliance Foundation’s enduring commitment to support traditional artists and artisans, offering them a platform to showcase their exceptional talent and skills to a global audience.
This endeavor aspires to transform the perception of India’s ancient arts and crafts on a global scale. Beyond its cultural significance, Reliance Retail’s Swadesh stores are poised to create sustainable livelihood opportunities for artisans, ensuring the preservation of their craftsmanship in a fast-evolving world. This aligns with the overarching mission of Reliance Foundation, the philanthropic arm of Reliance Industries Limited (RIL), to address India’s developmental challenges with innovative and sustainable solutions.
